Personal Branding: tools and experiences of empowerment and networking

Personal Branding means strategically managing your professional image. It is now a well-known and essential paradigm to make yourself competitive in a constantly changing work environment. But today, Personal Branding is also a tool for leadership, empowerment, talent development and attraction, and retention.

With Valentina Goglio and Luigi Centenaro, the first Personal Branding Strategist in Italy and one of the leading international experts, we will explore the advantages, methods, and tools to concretely apply this paradigm to your career and the networking opportunities of WEP.

We will learn how to set up your own Personal Branding Canvas, the most widely used tool in the world for Personal Branding, thanks to the testimony of Margherita Sindoni, Principal at Keystone Executive Search, who will share her career path by offering her professional experience.